Exciting news: Konnecto is acquired by Partnerize. Read more.
The machine-mediated market is here.
Partnership Growth Index™ Quarterly Update
Partnerize Exclusive: The Partner Program Calculator for Retail
While affiliate marketing revenue growth has slowed slightly recently, the Japanese affiliate market remains a high-value opportunity for global brands. Competition is intensifying, making localized strategies, AI-driven insights, and strong ...
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This strategic shift, powered by a data-driven partnership approach, aimed to maximize revenue growth, enhance partner engagement, and optimize media investment.
Customizable eyewear brand Pair Eyewear partnered with agency Growth HQ to evolve its affiliate strategy. The result? A 135% increase in new user sales, major content partnerships, and a scalable new ...
Download our latest ebook to know more on how brands and advertisers can get creative with their marketing strategies and optimize partnerships for a full funnel solution.
Affiliate marketing is often undervalued because it delivers uncompensated earned media value until the final conversion. To get a more accurate picture of its impact, brands should move beyond last-click ...
Measuring marketing performance is a challenge in any channel, but the affiliate channel presents a unique set of complexities. Unlike paid search, social, display, or email—where impression tracking, attribution ...
As the marketing landscape evolves, the demand for accurate, reliable incrementality measurement will only grow. The industry must rise to the challenge by prioritizing data, automation, and collaboration. By doing ...
Dollar Shave Club is a disruptive razor subscription service with millions of members. As part of their on-going marketing strategy to achieve vertical-leading customer lifetime value, the brand challenged their ...
Adore Beauty, Australia’s leading online beauty store has spent over 20 years delivering world-class beauty products across homes in Australia. With an extensive product range, unmatched customer service, and first-class ...
Leveraging measurement, forecasting, and optimization models that take into account the entirety of your cross-channel digital mix is paramount to success.
Tips for Finding the Right Affiliate Network - Consider these points when looking for a network to support your brand.
Effectively optimizing partnerships requires advertisers to tailor experiences based on the unique needs of individual or segments of partners–strategy that lays groundwork for mutually beneficial relationships.
