The conference is designed for marketing professionals—especially CMOs, Heads of Growth, business leaders, and performance & paid-activity specialists—who want to sharpen their skills and strategy in the digital/marketing performance space.
It attracts over 1,500 attendees from brands, agencies and tech platforms.
performancemarketingunlocked.com
The agenda covers major themes shaping the future of performance marketing:
- The evolving evolution of AI on marketing.
- Measuring marketing/connecting it to business outcomes.
- Evolution of channel mix in a “keywordless/clickless” future.
- Where creativity meets algorithmic decision-making.
- The interplay of brand building and performance marketing.
- Omnichannel selling, partnerships, skills for the future.
- The event includes six stages covering a broad spectrum: creativity & brand; retail; performance media, and more.
It features keynote speakers and industry leaders, e.g., senior representatives from Amazon, Paramount, Monzo, and FootLocker, to name only a few.