Why partnerships?
Meet your buyers where they are.
Consumers are in control of their journey and this across this journey all the way from awareness, commands that brands and marketers meet them being present isn’t enough. Brands need to be consideration all the way to conversion. And today effectively present, engaging their audience all the way to conversion. Bottomline: You need to reach your target audience across the channels, mediums and destinations they frequent most–before your competitors do.
Partnerships are your solution.
Partnerships offer marketers a winning formula to remain ever present to your target audience.
Scale
Automation
Outcome-based pricing
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Winners rely on partnerships.
of brands
of publisher partners
of marketers
will increase affiliate/influencer budgets in 2023 expecting to increase budget for partnerships
Partnership is the only channel that gives you omnipresence across the customer journey.
Everything you need to know about the partnership channel.
of today’s brands rely on partnerships to drive profitable growth
of publisher partners turn to the partnership channel to connect with these brands
of CMOs cite budget increases in partnerships in 2021
Why partnerships are your secret weapon.
Partnership is the only channel that gives you omnipresence across the customer journey, at scale, based on pay for outcome model.
Are you everywhere your target audience Is?
And the marketers who are winning, are turning partnerships into a profit center.
Only the smartest will survive, and winning brands are embracing the shift, challenging the status quo and rethinking their marketing approach so they can continue to remain omnipresent to capture the attention and opportunity to engage and convert their target audience at scale. They are turning their partnerships into a profit center.
