Exciting news: Konnecto is acquired by Partnerize. Read more.
The machine-mediated market is here.
Partnership Growth Index™ Quarterly Update
Partnerize Exclusive: The Partner Program Calculator for Retail
The 2025 back-to-school season is a massive opportunity you can't afford to miss. With the National Retail Federation (NRF) projecting a record $128.2 billion in spending, it's a critical time for marketers ...
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For Australian marketers, the path forward is clear: you must balance audience reach with brand reputation. With a proactive strategy and the right technology, you can protect your brand while ...
While affiliate marketing revenue growth has slowed slightly recently, the Japanese affiliate market remains a high-value opportunity for global brands. Competition is intensifying, making localized strategies, AI-driven insights, and strong ...
As we quickly close out a transformative year in the affiliate and partnership space, it’s now time to take a beat and look ahead. What trends will define success ...
Partnerize’s annual Partnership Day in Sydney lived up to this year’s theme: "Level Up". Held at the Sydney Opera House, the event brought together industry experts and partners ...
The affiliate marketing landscape is rapidly evolving, with a growing emphasis on new partner types, collaboration, and data-driven insights. Brands like Charlotte Tilbury and Harvey Nichols, powered by Partnerize, are ...
Affiliate and partner marketing are often referred to as digital’s best-kept secret. It drives a remarkable 10% of all UK e-commerce sales, offering brands a pay-for-performance model that maximizes returns. ...
One of affiliate marketing's most attractive qualities lies in its inherent pay-for-performance model. Meaning partners are only paid commissions on intended or agreed upon outcomes or conversions. When it comes ...
Partnering with Buy-Now-Pay-Later providers can offer significant advantages in the affiliate channel. By understanding how these services work, selecting the right partners, integrating them effectively, and continuously optimizing performance, you ...
Effectively optimizing partnerships requires advertisers to tailor experiences based on the unique needs of individual or segments of partners–strategy that lays groundwork for mutually beneficial relationships.
One standout insight is the perception of affiliate marketing as one of the least intrusive forms of advertising. Less than one-fifth of consumers rated any kind of affiliate marketing as "...
As digital and commercial landscapes shift, the ability to respond quickly and effectively becomes paramount. Recently, at Partnership Day London (PDLDN), sessions were held to tackle the strategic shifts brands ...