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Partnerize blog.

Tag: actionable insights

Heather Zuleba

Aug 17, 2023

About Google Analytics 4 (GA4) and Why Marketers Should Care

As a marketer, it’s your job to educate your company on the impact GA4 can have on budget allocation, forecasting, and channel-level measurement. Make the case for an agnostic ...

Tara Thomas

Jan 25, 2022

[DOWNLOAD] YoY Data Tells an Important Story About a Shift from Traffic to…

For more context, when you look at YoY performance data across Partnerize (2020-2021), there is an important story that unfolds when you consider revenue drivers—specifically inside the affiliate channel. ...

Craig Edgson

Aug 25, 2021

Let Data Guide Your Decisioning: Actionable Insights Made Possible by…

For marketers, gaining transparency into partner performance is essential to strategic optimization. To provide you the visibility necessary to optimize partnerships, Partnerize is committed to continuously delivering reporting enhancements that ...