VantagePoint™ is here. Smarter attribution for the machine-mediated era. Read more.
The machine-mediated market is here.
Partnership Growth Index™ Quarterly Update
Partnerize Exclusive: The Partner Program Calculator for Retail
Yesterday at the International Performance Marketing Awards, our client Zalora was "highly commended" for its entry in the Best Managed Affiliate Program - APAC.
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The Millennial generation has been a marketing and media fascination for years. Many pundits have pointed to some fundamental behavioral differences between this generation and Gen Xers, Baby Boomers, etc. ...
We’d like to thank the fantastic team at AIM and all of our attendees for being integral parts of this valuable event!
As I post this, we are in the midst of Amazon Prime Day 2018 (Monday July 16), during which the e-commerce giant has hinted they will be offering shoppers “more than one ...
With more than 330 million internet users in Southeast Asia (SEA), various researchers & analysts have highlighted that eCommerce in the region is well on track to become a major industry in ...
Tokyo-based Tsuyoshi Koga tells the story of a Japanese department store that achieved success with partner marketing.
Customer Success Manager Kelly Guerin looks at innovative examples of overseas supermarkets using partnerships and how these can be replicated in Australia.
Simon Quick looks at Amazon's impending launch into Australia and discusses why it's not all bad news for Australian retailers.
The focus on online sales is as important as ever for Australian retailers. Alix Satchell looks into 3 ways retailers can measure ROI with brand partnerships.
Online to offline measurement will be increasingly important for any company with physical retail locations that generate significant revenue offline.
To help retailers maximize their learnings from the past week, we opened up the Performance Horizon data vault to compare Black Friday activity in 2015 & 2016.
Black Friday and Cyber Monday were huge this year - we looked at the real-time data in our data warehouse and compared partner marketing activity on both dates.
