Exciting news: Konnecto is acquired by Partnerize. Read more.
The machine-mediated market is here.
Partnership Growth Index™ Quarterly Update
Partnerize Exclusive: The Partner Program Calculator for Retail
The latest blog from Stefanie Colley looking at Transformational Partnerships and the next step from affiliate marketing to partner marketing.
Read more >
If everyone relies on the same data set, how can you achieve differentiation and an edge over your competitors?
Brands are shifting towards technology to manage their partnerships and affiliates--which means the service required to support these them has evolved too.
How did Pandora carve—and cement—a space for itself in a new market? By forging innovative partnerships that drove growth for the brand.
The focus on online sales is as important as ever for Australian retailers. Alix Satchell looks into 3 ways retailers can measure ROI with brand partnerships.
As brands embrace “digital transformation” in 2017, the performance marketing landscape continues to evolve. We identified a few trends to keep an eye out for.
Online to offline measurement will be increasingly important for any company with physical retail locations that generate significant revenue offline.
At ASW, we recognized a familiar theme across many of our discussions with brands: the increasing appeal of expanding performance-based partnerships globally.
For publishers, managing partner marketing on a platform that provides real-time performance insights is an important part of driving revenue and growth.
For travel brands, managing partner marketing on a platform that provides real-time performance insights is an important part of driving revenue and growth.
To help retailers maximize their learnings from the past week, we opened up the Performance Horizon data vault to compare Black Friday activity in 2015 & 2016.
Black Friday and Cyber Monday were huge this year - we looked at the real-time data in our data warehouse and compared partner marketing activity on both dates.
