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According to McKinsey, the landscape of the U.S. workforce is shifting, with women comprising almost half of all employees as of February 2023. Despite this progress, significant disparities persist, painting a picture of ongoing gender bias and barriers ...
Partnerize has put together a handy guide to the key shopping holidays 2024, along with some useful tips for optimizing your holiday promotions.
The rise of influencer marketing in Australia is no surprise when looking at consumers’ online footprints.
Partnerize provided the efficiencies Trip.com sought to stimulate partner growth and control marketing expenditure through strategic commissioning.
Through the eAccountable team’s help and the Partnerize platform’s technology, Driftaway Coffee was able to professionalize, stabilize, and grow their partnership channel.
The Association for the Study of African American Life and History’s 2024 theme for black history month is “Af […]
Partnerize has taken steps to educate marketers on the risks associated with the deprecation of the third-party cookie and provided steps to ensure future-proofed partner channel tracking despite ongoing changes.
For many brands, affiliate marketing is an important part of the marketing mix. And since affiliate marketing is a performance-based channel, marketers typically expect their partnerships with affiliate marketing sites to deliver — exclusively — on converting customers.
The result of the four days of Black Friday and Cyber Monday (BFCM) shopathon is in. The Australian Retailers Association (ARA) had forecasted shoppers to spend around AU$6 billion but in reality, Australians have spent nearly AU$9 billion, ...
Ditch low engagement. Here are 10 tips to help you choose the perfect influencer marketing platform for skyrocketing brand success.
Level up your affiliate marketing with these 9 best growth driving affiliate tools. Attract hordes of targeted traffic, convert like a pro, & watch your earnings soar.
Affiliate marketing can be a great boost to sales, particularly in an uncertain economic environment like today. But where there is more money to be made, affiliate marketers must utilize every tool available to ensure every drop of ...
To shed light on the future of partnership marketing, Partnerize has once again curated a comprehensive asset encapsulating our industry experts' predictions for what they see coming down the pike in 2024.
A new report shows marketers trust partnership and affiliate marketing to drive business growth, yet feel constrained by legacy network technology. Meanwhile, companies are continuing to commit the lion’s share of their marketing budgets to search and ...