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Katie Spurkeland
Apr 01, 2026
Commission with Precision: How Parameter-Level Data Unlocks Sub-Affiliate…

Deploying a tactical commissioning strategy requires advertisers to pass and optimize granular metadata–tracking optimization that has shifted from a "nice-to-have" to a strategic necessity. Partnerize enables advertisers to evolve ...

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Kate Ellis
Mar 30, 2026
AI Is Changing How Publishers Get Credit for Their Content, and Advertisers…

AI-powered summaries in search, alongside LLMs like ChatGPT and Gemini, have changed how people find information, products, and services. It’s also changed how (and how much) publishers get paid.

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Kate Ellis
Mar 26, 2026
Google’s AI Overviews Are Hiding Publisher Value — and the CMA Just…

For a long time, publishers were told that visibility and revenue were the same. If their content ranked well, they’d earn traffic. And this traffic could be monetized with ...

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