Red Scarf | Partnerize

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Red Scarf

Connects UK brands with Chinese ex-pats, offering tailored shopping experiences, community engagement, and social media branding via KOLs/KOCs. Part of ECTIME, it blends tech with cultural insight

Since 2012, Red Scarf Limited (英国红领巾) has been a pioneering platform in the UK, specializing in connecting British brands with the vibrant Chinese expatriate community. With a deep understanding of our audience’s unique needs and preferences, we offer tailored consumer information services that go beyond simply connecting people with products. We create meaningful experiences that celebrate cultural diversity and inclusivity.

Services We Provide:
Premium Media Partner: We increase awareness and visibility for your brand among Chinese expats and their families.
Shopping Sharing Community: Our app allows expats to enjoy shopping, discover stories, explore product recommendations, and connect with a community of like-minded individuals.
Social Media Branding Acceleration: We leverage KOCs/KOLs to enhance brand identity among Chinese expats and drive traffic to your website.

Do you think Red Scarf would make a great partner on your campaign? If so, you can reach out to them directly, or find them on our platforms using the info below:

Rita PENG

Partnership Manager - UK

Content

Finance ,
Retail ,
Services ,
Travel

DE, EMEA, ES, FR, GB, IT, NL, PT

Social Media Followers

20M+

GMV

55M

Average App MAU

2.5M

In-house European Chinese Influence

453

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