Partnerize & Profound Join Forces to Address AI Attribution Gaps. Register Your Interest.
The machine-mediated market is here.
Partnership Growth Index™ Quarterly Update
Partnerize Exclusive: The Partner Program Calculator for Retail
Director of Content
There’s no debating: Singles’ Day has grown to be a multibillion-dollar holiday recognized throughout the world. In fact, many consider Singles’ Day to be the world’s biggest shopping event, with total retail sales hovering around the $157 billion USD mark for 2022.
What started back in 2009 as a retail-focused holiday primarily recognized in China as a special day to celebrate yourself without having to acknowledge being in a relationship (after all, there are plenty of special days for that!), Singles’ Day has grown to be a multibillion-dollar holiday recognized throughout the world. In fact, many consider Singles’ Day to be the world’s biggest shopping event, with total retail sales hovering around the $157 billion USD mark for 2022.
For many consumers and retailer’s alike, it’s also the official start of peak holiday shopping following a busy Halloween push. And this year, with the worst of the pandemic safely in our collective rear-view mirror, marketers are once again gearing up for another record-breaking day.
For Partnerize’s part, our clients’ previous year’s performance is a good indication of what we can expect for the current year and that can help inform our clients’ and partners’ holiday strategy and execution plans. So, let’s take a look at 2022’s Singles’ Day performance across Partnerize to help better predict and be prepared for what’s ahead. You can check out 2022’s Singles’ Day performance across Partnerize right here.
Receive content updates, event announcements, product updates, and so much more delivered right to your inbox.
