The increase in e-commerce advertising is showing no signs of slowing down, with many retailers now firmly considering digital partners who can help drive online sales. Affiliate advertising grew by 10% in 2020 in what was the most challenging year for the digital advertising industry. Join the IAB to hear from industry experts on how to use new technologies and techniques to increase sales, gain a greater understanding of the importance of tracking in the channel and expand your affiliate campaign reach internationally.

Partnerize’s Charlie Calabrese is a Panelist for the Panel Discussion: The importance of tracking.