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Partnership Growth Index™ Quarterly Update
Partnerize Exclusive: The Partner Program Calculator for Retail
Director of Product Marketing
As consumer behavior continues to evolve, so do their preferences, with favorability towards ads that support a cohesive shopping experience free of disruptions. In fact, three-quarters of consumers favor ads that enhance their viewing experience, demanding a shift towards more integrated and relevant promotional approaches. However, advertisers face a challenge when it comes to accommodating consumers’ demands for an elevated customer journey without sacrificing return on ad spend–a hurdle that can be overcome with brand-to-brand partnerships.
Expanding partner makeup to include complimentary brands is easier than ever with the Partnerize x Tyviso integration which enables turnkey brand-to-brand partnerships via the Partnerize Tag. Tyviso supports advertisers’ affiliate goals through customer gifting, rewards and loyalty programs. As a result, advertisers can easily deepen consumer loyalty, strategically onboard complimentary brands as non-traditional partners and replace traditional discounting with targeted promotions that reach desired audiences.
Download our quick guide to learn more about how the Partnerize x Tyviso integration enables:
Or, get in touch with Partnerize to chat further about diversifying your partnerships!
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