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The machine-mediated market is here.
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Partnerize Exclusive: The Partner Program Calculator for Retail
Global Director Integrated Marketing
For many marketers, the thought of managing an affiliate program in-house, is highly appealing as it allows brands to retain control of all the day-to-day aspects of program management. From strategy to execution—you’re in the driver’s seat. Although appealing in theory, the thought of hiring an experienced in-house affiliate expert coupled with the internal stakeholders’ own limited knowledge of the channel, may make outsourcing affiliate program management seem like the only viable option.
And if you’re with a legacy provider, their protectionist behavior keeps channel execution directly out of marketers’ hands. However, Partnerize holds the opposite view. We fundamentally think differently about the client’s ability to manage their own affiliate program in-house.
So, for those marketers who find themselves ultimately wanting to insource affiliate management but need to outsource temporarily while acquiring the education and skill set necessary to execute an affiliate program effectively, Partnerize has the answer with perfect service solutions for every unique marketers’ needs including a specialized track designed for the growth marketer looking for a guided and comprehensive affiliate management education with flexibility to move in-house—based on your timeline. For these marketers, Partnerize will customize an educational training track designed to get you where you want to be with developing in-house expertise in 12 months or less.
Want to know more about how you can fast track your affiliate programs in-house in under a year? Download the in-housing your affiliate program infographic to find out.
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