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Director of Analytics and Insights
Some of the year’s most anticipated shopping happens in a fairly tight window known as “Cyber 5.” What is the Cyber 5? It is the 5 days including Thanksgiving, the subsequent weekend and Cyber Monday. The dates this year were 11/25/21-11/29/21. The Cyber 5 days are a relatively short timeframe that many marketers spend the whole year preparing for. Worth nothing, we observed especially strong performance on the Tuesday before Thanksgiving last year (11/24/20), so we’ve also included this time period as a key part of the insights you can glean from this day.
And if Partnerize’s 2020 performance will be any indication of 2021’s performance, we’re sure it won’t disappoint! So, as Partnerize continues its holiday shopping season performance momentum from Singles’ Day, we invite you to download our latest infographic designed to help you leverage last year’s data and arm yourself with some last-minute planning tips to make sure your 2021 cyber holiday shopping time is a success!
Learn more by downloading the infographic here.
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