How AO.com Successfully Migrated its Digital Partner Marketing Program

Jul 15, 2016
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Birds Flying In The Sky

Client Success Story

For any growing business, the ability to connect directly and at scale with all of the digital marketing partners globally becomes paramount to creating better customer experiences, greater conversions, and increased revenues and profitability.

The challenge? In today’s complex digital partner marketing landscape, migrating and onboarding hundreds or even thousands of partners across channels and geographies can be painful without the right technology and support. 

So when AO.com, the United Kingdom’s leading online retailer of major domestic appliances needed a solution that would aid in their business growth and geographic expansion, we worked with them to facilitate a fast, seamless partner migration for immediate business impact.

Launching with Performance Horizon has enabled AO.com to:

  • Use richer, real-time data to extract actionable insights

  • Implement winning strategies

  • Drive high-margin revenues

Painless Migration

In addition to client training, Performance Horizon also provided partner onboarding and migration support for AO.com. Designed for fast and effective deployment, the onboarding process included partner training and technical support to facilitate fast, successful partner migration for immediate business impact.

“The migration of AO.com to Performance Horizon has been a revelation… the migration has given us an opportunity to further strengthen our relationship with the fantastic affiliate team at AO.com. The model currently being employed by AO.com is one that I would recommend to any large business in the affiliate space. I think the figures over the past year speak for themselves, we have seen staggering growth across the program. This is down to the hard work put in by the team at AO.com.” – Partnerships Director, Myvouchercodes

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Marketing Director - Americas

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APAC Marketing Director

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Head of Deployment

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Head of Client Services & Integrations for APAC

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Marketing Coordinator APAC

7