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No other channel has evolved to match the acceleration of ecommerce quite like the partnership channel has. In fact, partnership is evolving at such a pace, that it may be easy to overlook the key advancements that offer exceptional opportunities for program development. In this session Partnerize Co-Founder and SVP of Sales in EMEA, Sean Sewell, is joined by Nicholas Yates, Performance Account Director, Silverbean, as they discuss emerging practices that are quickly becoming the new standard for partnership. Delving into topics including maximizing budget, the rise and inclusion of content partners and the development of brand partnerships. This Q&A session promises to shed light on the partner marketing trends brands need to have on their radar.
Speakers
Nicholas Yates, Performance Account Director, Silverbean
Sean Sewell, Co-Founder & SVP of Sales, EMEA, Partnerize
In this session we are joined by representatives from leading travel and tourism brands to discuss the upwards trajectory for their industries as we emerge from the upheaval of the pandemic. As they prepare for a surge in travel and tourism in H2, learn how these brands are leveraging the partner channel to re-engage consumers after months of uncertainty. Learn how they have acted fast, launching recovery initiatives designed to support the business, their partners, destinations and industries. Key themes will focus on rebuilding consumer trust, adapting to the new normal and ensuring that partnership is a profit center as they navigate this exciting journey.
Speakers
Carys Roche, Customer Success Team Lead, Partnerize
Mattias Nordlander, Senior Manager – Strategic Initiatives, Expedia
Peter Agardi, Head of Digital Performance Marketing, Emirates
Matthias Knobloch, B2C Marketing Manager International, Condor
Slow down with Swisse with this short mindfulness break. Swisse experts Lize Millsom and Ashleigh Bott will take you through a relaxing yoga session.
Speakers
Poppy Griffiths, Digital Marketing & eCommerce Manager, Swisse
Ashleigh Bott – Healthcare Practitioner Liason at Swisse
Eliza Millsom – HCP Marketing Manager at Swisse
Note: This session and all its parts have been pre-recorded.
Card-linked offer partners are quickly becoming a mainstay of the channel and are successfully asserting their prowess in delivering results that compete with some of the biggest and most established partners in the industry. In this session we are joined by CLO partner Reward to discuss how they have been able to achieve incredible results for advertisers with this new evolving customer centric approach. Join this session and learn why CLO partners are gaining traction so quickly, how to integrate them into your own programs, their approach to provide seamless benefits to consumers and the opportunity they offer to gain a greater insight into consumer behaviour.
Speakers
David McCarthy, Senior Partnerships Director, Partnerize
Stephen Gardner, Global Director of Retail Partnerships, Reward
Partnerize VP of Product, Mary Anzalone will be highlighting the potential of and vision for affiliate – both present and future – while also providing a bridge to challenges and solutions supported by Partnerize technology.
Speakers
Mary Anzalone, VP of Product, Partnerize
The events of the last 18 months affected partners in varying degrees, however, few could say that they have not been impacted in some way. In this session, Director of Partner Growth for Partnerize, Callum Ridley, joins our panellists from a diverse array of partner types as they discuss the unique challenges they have faced, how they have worked with brands during these unprecedented times and how they plan to navigate the future of the channel in this ‘new normal’.
Speakers
Callum Ridley, Director of Partner Growth, Partnerize
Emily Ferguson, Director Of Ecommerce, Marie Claire
Alex Dalby, Head of Partnerships, BlueLightCard
Victor Dahlborg, Co-founder & CMO, Refunder
MandM Direct have approached partnership as a primary sales and marketing channel for the brand and have had exceptional success in doing so. In this session we are joined by Phil Twigg and April Roberts from MandM to discuss the journey they’ve been on to have partnership embraced by the wider organisation and poised to deliver ongoing success at scale. This case study in true channel prowess provides a great example of how brands can realise the true power of partnership and ultimately gain the buy-in it deserves.
Speakers
Phil Twigg, Head of Acquisition, MandM Direct
April Roberts, Partnerships Manager, MandM Direct
Sean Sewell, Co-Founder & SVP of Sales, EMEA, Partnerize
Many brands want to get started on brand partnerships, but are often not sure where to start. In this session, we go back to basics covering exactly what you need to set yourself up for success and how it aligns with your wider partnership strategy.
Speakers
Will Wilson, Regional Vice President, Sales, Partnerize
Saskia Keller, Customer Success Manager, Partnerize
Slow down with Swisse as with this short mindfulness break. We take you through a relaxing guided breathing session with a professional instructor to reset and recharge.
Speakers
Poppy Griffiths, Digital Marketing & eCommerce Manager, Swisse
Emma Murray, Founder High Performance, Mindfulness
Note: This session and all its parts have been pre-recorded.
Join eMarketer Senior Analyst, Audrey Schomer, as she dives into her recent in-depth research regarding how are publishers are increasingly monetizing through affiliate commerce partnerships with brands and merchants. Audrey will also demonstrate how affiliate marketing is evolving into a powerful performance channel for marketers in every vertical.
Speaker
Audrey Schomer, Senior Analyst, eMarketer
Thanks to a powerful performance model that lends to notable cost efficiencies, affiliate marketing has grown into a successful primary sales channel for savvy marketers. Offering reliable operating leverage, and omnipresence while helping mitigate cost across the wider mix of consumer touch points (read paid channels), with affiliate in the mix, marketers are free to drive profitable growth. Yet, with this omnipresence, comes the very real yet less-welcome odds for potential brand threats to safety and integrity, channel conflict and bad actors within the channel. This makes the need for an always-on brand safety solution imperative to combatting these bad actors while keeping the rules of partnership engagement in harmony. Join BrandVerity Co-Founder, Dave Naffziger, as he breaks down what marketers need to do to ensure brand safety is an integral part of their affiliate foundation and their overall approach to partnerships.
Speakers
Dave Naffziger, General Manager, BrandVerity
Listen as Partnerize’s EMEA Customer Success Team Lead, Carys Roche, is joined by experts from these industry leading brands to discuss how partnership has been pivotal in supporting their organisations through the landmine of events in 2020. Learn how these online only businesses have sustained and realigned partnership programs through effective management, partner recruitment and extensive reporting, to truly harness the operating leverage the partnership category affords.
Speakers
Carys Roche, Customer Success Team Lead, Partnerize
Sophie Kellett, Senior Manager – Strategic Initiatives, Expedia
Madara Polycarpou, Head of Partnership Marketing, Smartbox
Hannah Marks, Growth Manager – Alternative Media, Numan
Join Matt Gilbert for an Ask Me Anything session addressing the most relevant questions in the industry today.
Speaker
Matt Gilbert, CEO, Partnerize
Join Partnerize’s Director of Analytics & Insights, Tara Thomas, as she walks us through some of Partnerize’s insights that helped drive data-driven decisions for marketers through some of the most uncertain economic times and they’ll continue to help go-forward.
Speakers
Tara Thomas, Director of Analytics & Insights, Partnerize
Affiliate marketing is changing and marketers need to be prepared for both the long and the short term. Tune in as we hear from industry leaders and our agency partners, who are close to the cause in elevating affiliate marketing across all channels and mediums.
Speakers
Mike McNerney, Publisher, MTR
Sarah Bundy, CEO, All Inclusive Marketing
Bob Glazer, CEO, Acceleration Partners
Jarrett Embry, VP of Digital Marketing, Gen3
Slow down with Swisse with this short mindfulness break. Swisse experts Lize Millsom and Ashleigh Bott will take you through a relaxing yoga session.
Speakers
Poppy Griffiths, Digital Marketing & eCommerce Manager, Swisse
Ashleigh Bott – Healthcare Practitioner Liason at Swisse
Eliza Millsom – HCP Marketing Manager at Swisse
Note: This session and all its parts have been pre-recorded.
Looking for a better handle on digital privacy and what it means for you? Join Gary Kibel, partner at Davis & Gilbert LLP and specialist in all things digital privacy as he breaks down the long list of acronyms including CCPA, GDPR, ITP, iOS 14.4 and 14.5, 3rd party cookies and gets to the heart of what you need to stay safe and secure.
Speakers
Gary Kibel, Partner, Gilbert+Davis LLP
Join Partnerize’s VP of Product, Mary Anzalone, as she highlights the potential of and vision for affiliate – both present and future – while also providing a bridge to challenges and solutions supported by Partnerize technology.
Speakers
Mary Anzalone, VP of Product, Partnerize
Stay ahead of the learning curve for major mobile commerce disruptors by tuning in to hear the latest mobile performance trends and insights from Button Chief Innovation Officer, Chris Maddern, and how to re-think your approach to partnerships when it comes to mobile experiences.
Speakers
Chris Maddern, Chief Innovation Officer, Button
Join eMarketer Senior Analyst, Audrey Schomer, as she dives into her recent in-depth research regarding how are publishers are increasingly monetizing through affiliate commerce partnerships with brands and merchants. Audrey will also demonstrate how affiliate marketing is evolving into a powerful performance channel for marketers in every vertical.
Speakers
Audrey Schomer, Senior Analyst, eMarketer
Join Partnerize’s Global Partnership Day event and watch as our expert panel of partners who represent different, yet equally critical components of the partnership ecosystem, discuss first-hand the truth behind some partnership channel myths and how to optimize the channel through rich and diverse partners at every stage of the buyer journey.
Speakers
Lauren Newman, SVP of Revenue, Skimlinks
Camilla Cho, SVP of Ecommerce, Vox
Alexis Caldwell, VP of Global Partnerships, Rewardstyle
Magil Darling, VP Retail & Brand Solutions, RetailMeNot
Jeremy Aaronson, VP of Sales & Marketing, UpSellit
Amber Sweeney, VP of Customer Solutions, Partnerize
As consumers demand more authenticity and marketers need a positive ROI, influencers are increasingly finding new channels through affiliate marketing. Join Simon Cowart from Sideqik as he shares insights and recommendations for how retailers and e-commerce brands can better leverage influencer relationships to result in driving business results.
Speakers
Simon Cowart, Director, New Business, Sideqik
Slow down with Swisse as with this short mindfulness break. Enjoy a mediation and mindfulness session with performance mind coach Emma Murray.
Speakers
Poppy Griffiths, Digital Marketing & eCommerce Manager, Swisse
Emma Murray, Founder High Performance, Mindfulness
Note: This session and all its parts have been pre-recorded.
Thanks to a powerful performance model that lends to notable cost efficiencies, affiliate marketing has grown into a successful primary sales channel for savvy marketers. Offering reliable operating leverage, and omnipresence while helping mitigate cost across the wider mix of consumer touch points (read paid channels), with affiliate in the mix, marketers are free to drive profitable growth. Yet, with this omnipresence, comes the very real yet less-welcome odds for potential brand threats to safety and integrity, channel conflict and bad actors within the channel. This makes the need for an always-on brand safety solution imperative to combatting these bad actors while keeping the rules of partnership engagement in harmony. Join BrandVerity Co-Founder, Dave Naffziger, as he breaks down what marketers need to do to ensure brand safety is an integral part of their affiliate foundation and their overall approach to partnerships.
Speakers
Dave Naffziger, General Manager, BrandVerity
Join Rockerbox’s, Ron Jacobson, as he talks marketers’ need for partnership technology that enables them with various integration options that eliminate the cumbersome tracking implementation required by legacy networks in favor of quick and easy partner channel activation—efficiencies that expedite time to revenue and eliminate resource tax.
Speakers
Ron Jacobson, CEO, Rockerbox
With brands no longer able to ignore the power of the Gen Z consumer, we sit down with UNiDAYS to understand trends and how partnerships can be leveraged to target this influential audience.
Speakers
Adele Flint-Elkins, Head of Partnership Development ANZ, UNiDAYS
Tamara Castelli, VP, Data & Insights, UNiDAYS
Sarah Kelly, Marketing Director, Partnerize
Listen as Partnerize’s EMEA Customer Success Team Lead, Carys Roche, is joined by experts from these industry leading brands to discuss how partnership has been pivotal in supporting their organisations through the landmine of events in 2020. Learn how these online only businesses have sustained and realigned partnership programs through effective management, partner recruitment and extensive reporting, to truly unearth the operating leverage the partnership category affords.
Speakers
Carys Roche, Customer Success Team Lead EMEA, Partnerize
Sophie Kellett, Senior Manager – Strategic Initiatives, Expedia
Madara Polycarpou, Head of Partnership Marketing, Smartbox
Hannah Marks, Growth Manager – Alternative Media, Numan
Partnerize VP of Product, Mary Anzalone will be highlighting the potential of and vision for affiliate – both present and future – while also providing a bridge to challenges and solutions supported by Partnerize technology.
Speakers
Mary Anzalone, VP of Product, Partnerize
We hear from brands and partners on how the travel industry rerouted over the last 12 months and the ways partnerships are being leveraged to drive success, support local travel and preparation for when borders open.
Speakers
Tara Lusk, Marketing Manager, Partnerize
Amy Hourigan, Partner Marketing Manager, Expedia Group
Sophie Stickland, Head of Client Services, Cashrewards
Joanne Heggie, Head of Marketing ANZ, Trip.com
Slow down with Swisse with this short mindfulness break. Swisse experts Lize Millsom and Ashleigh Bott will take you through a relaxing yoga session.
Speakers
Poppy Griffiths, Digital Marketing & eCommerce Manager, Swisse
Ashleigh Bott – Healthcare Practitioner Liason at Swisse
Eliza Millsom – HCP Marketing Manager at Swisse
Note: This session and all its parts have been pre-recorded.
We are bringing some of the industry’s most exciting fintechs and tech solutions together to discuss all things mobile. As consumers become more app-friendly, we explore what role mobile will play in the affiliate customer journey and the importance of accurate and seamless tracking.
Speakers
Will Wilson, Regional Vice President, Sales, Partnerize
Dean Smith, Strategic Partnerships Manager, APAC, Branch
Jess Rayner, Head of Partnerships, raiz
Angus Sladden, Manager, Consumer Growth & Loyalty, Klarna
Join eMarketer Senior Analyst, Audrey Schomer, as she dives into her recent in-depth research regarding how are publishers are increasingly monetizing through affiliate commerce partnerships with brands and merchants. Audrey will also demonstrate how affiliate marketing is evolving into a powerful performance channel for marketers in every vertical.
Speakers
Audrey Schomer, Senior Analyst, eMarketer
Many brands want to get started on brand partnerships, but are often not sure where to start. In this session, we go back to basics covering exactly what you need to set yourself up for success and how it aligns with your wider partnership strategy. Hear first-hand from those who are leading innovative brand partnerships in Australia.
Speakers
Will Wilson, Regional Vice President, Sales, Partnerize
Saskia Keller, Customer Success Manager, Partnerize
Not getting the ROI you want from your influencer marketing activity? Take a note from the affiliate playbook. Hear from leaders in influencer marketing on how to drive meaningful outcomes from campaigns and the trends you should know.
Speakers
Saskia Keller, Customer Success Manager, Partnerize
Valeriia Bondar, Affiliates & Partnerships Manager, Farfetch
Annabel Gray, Associate Director Australia, Silverbean
Emily Lam, Growth Marketing Lead, ShopBack
With brands no longer able to ignore the power of the Gen Z consumer, we sit down with UNiDAYS to understand trends and how partnerships can be leveraged to target this influential audience.
Speakers
Adele Flint-Elkins, Head of Partnership Development ANZ, UNiDAYS
Tamara Castelli, VP, Data & Insights, UNiDAYS
Sarah Kelly, Marketing Director, Partnerize
Mix ½ cup of strategy with a dash of innovation. We reveal the secret ingredients marketers are using to grow their program and drive successful partnership marketing campaigns.
Speakers
Sarah Kelly, Marketing Director, Partnerize
Kelly Guerin, Director of Partnerships, Partnerize
Growth is undeniably one of the most salient metrics when it comes to partnerships. But with a channel packed full of potential, it can be important to look beyond growth to unlock different areas of value in your program. We hear some of the practical ways the channel is being used to drive impact.
Speakers
Alix Simpson, Vice President Customer Success, Partnerize
Alin Dobrea, Head of Marketing Solutions & Partnerships, Zalora
Jean Thomas, CMO, Pomelo
Hari Kishan, Regional Affiliate Director – APAC, Neo Media World
Hear from marketers on all sides of the spectrum on expected trends for the 2021 shopping season, ways to overcome the challenges that face the channel and what’s next for the partnership industry.
Speakers
Sarah Kelly, Marketing Director, Partnerize
Dannan Jameson, Strategic Partnership Manager, Naked Wines
Tom Howard, Head of Sales, ShopBack
Zac Selby, Programmatic Solutions Director, Dentsu
Slow down with Swisse as with this short mindfulness break. We take you through a relaxing guided breathing session with a professional instructor to reset and recharge.
Speakers
Poppy Griffiths, Digital Marketing & eCommerce Manager, Swisse
Emma Murray, Founder High Performance, Mindfulness
Note: This session and all its parts have been pre-recorded.
*Please note this session will be held in Japanese*
Our Japan team takes us through the Ins and Outs of ITP explaining the latest browser updates and what this means for Japanese marketers and digital agencies.
Speakers
Daisuke Okamoto 岡本 大輔, VP Sales Japan 日本代表/バイスプレジデント, Partnerize
Join Partnerize JAPAC GM Adam Brownstein as he delivers an engaging closing address, looking at what’s ahead for the JAPAC region when it comes to partnership, wrapping up this one of a kind 24-hour event.
Speakers
Adam Brownstein, General Manager – Japan & Asia Pacific, Partnerize