Inside Titan’s strategy to disrupt the casket industry
Maura Smith, CMO at Partnerize, said that brand virality often helps catapult a startup brand into the public consciousness, which can then be parlayed into other channels like influencer mentions and publisher affiliate reviews.
Download our case study to learn how Lucky Brand partnered with MERGE to expand its partnership program on the Partnerize platform to deliver high-converting traffic and high-quality revenue.
Learn how the brand achieved success by making a bottom to top-funnel partner switch with Partnerize.
State Of Affiliate
A range of sources across the affiliate space finds the measurement issue the industry’s biggest challenge to getting performance and affiliate greater respect.
Mitchell Gold and Bob Williams
Learn how Mitchell Gold + Bob Williams did just that and found content success with Partnerize.
Definitive Guide to US Partnerships
Everything you need to achieve partnership success in 2023 and beyond.
Dagne Dover was able to easily find and recruit content partners as well as optimize and incent them utilizing the Partnerize’s Exclusive Code technology!
Does Innovation Have to be Radical? Matt Gilbert, CEO of Partnerize, Forecasts the Partnership Landscape for 2023
Matt Gilbert reflects on 2022, speaks on what technology we’ll see more of this year, the fragmented nature of the creator economy, and the next ‘hot’ partnership type.
Embracing affiliate: What’s it going to take? | Sponsored Content
Despite existing for over three decades, affiliate marketing has not been recognized or prioritized in comparison to its counterparts in search, social, and programmatic display. The transactional and largely last-click nature of the channel—as well as long-perpetuated discount-driven behaviors of brands and consumers alike—have fueled the channel’s somewhat inconsequential reputation. With tangential factors like rising customer acquisition costs on Google and Facebook creating pressure on brands’ unit economics, marketers are desperately searching for an alternative to pay-for-access channels. While improvements in attribution technology have enabled a greater diversification of partner types, including a bigger role for content partners and creators, there is still considerably more work ahead.
7 Action Items for Combating Inflation and Excess Inventory Challenges with Partnerize
Partnerize makes it easy for marketers to easily implement partner optimizations to move excess inventory! Check out 7 action items to help combat inflation and excess inventory challenges today!