Destination Success: How Trip.com Lands Huge Outcomes by Increasing Their Partner Portfolio

2024年2月13日

JAPAC Marketing Director

Trip.com is a global travel company employing over 45K employees worldwide and over 400 million members, making it one of the leading online travel agencies in the world. Trip.com joined Partnerize in 2018 with great results but the pandemic took hold not long after effectively bringing the travel industry to a screeching halt. However, the brand experienced strong YoY growth in the APAC region with the travel industry gaining huge momentum post-Covid. And with this growth comes an opportunity for them to build its partnership network and scale operations.

 

Trip.com’s main objectives in joining Partnerize were to expand its partner types, with a focus on content partner acquisition, and implementing strategic commissioning across its partner portfolio from one centralised system. With Partnerize over the past two years, Trip.com, increased its partner conversion by four times and increased its exposure to click-active partners by eight times on the Partnerize platform providing strong YoY growth in the APAC region.

 

Check out all the great results Partnerize delivered Trip.com by downloading the case study right here.

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