Inside Titan’s strategy to disrupt the casket industry

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Maura Smith, CMO at Partnerize, said that brand virality often helps catapult a startup brand into the public consciousness, which can then be parlayed into other channels like influencer mentions and publisher affiliate reviews.

Lucky Brand

Download our case study to learn how Lucky Brand partnered with MERGE to expand its partnership program on the Partnerize platform to deliver high-converting traffic and high-quality revenue.

Goalie Monkey

Learn how the brand achieved success by making a bottom to top-funnel partner switch with Partnerize.

State Of Affiliate

A range of sources across the affiliate space finds the measurement issue the industry’s biggest challenge to getting performance and affiliate greater respect.

Dagne Dover

Dagne Dover was able to easily find and recruit content partners as well as optimize and incent them utilizing the Partnerize’s Exclusive Code technology!

U.S. Retail Affiliate Marketing Sales Index

Download the U.S. Retail Affiliate Marketing Sales Index to gain monthly revenue trends, drivers of monthly revenue growth, monthly commission trends, revenue growth by advertiser vertical, plus much more!

Embracing affiliate: What’s it going to take? | Sponsored Content

Despite existing for over three decades, affiliate marketing has not been recognized or prioritized in comparison to its counterparts in search, social, and programmatic display. The transactional and largely last-click nature of the channel—as well as long-perpetuated discount-driven behaviors of brands and consumers alike—have fueled the channel’s somewhat inconsequential reputation. With tangential factors like rising customer acquisition costs on Google and Facebook creating pressure on brands’ unit economics, marketers are desperately searching for an alternative to pay-for-access channels. While improvements in attribution technology have enabled a greater diversification of partner types, including a bigger role for content partners and creators, there is still considerably more work ahead.