With our experience and their insight, we’ve pulled together five strategies to make sure you’ve set not only your program, but also your marketing team or agency, up for maximum success.
We kick off each Monday with a roundup of industry news, reports and insights of interest to anyone that works in performance marketing.
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We hosted an educational seminar featuring Hotels.com, Hostelworld.com, Skyscanner, and vakay.co.uk. Here are some performance marketing takeaways for travel.
Brands favor performance marketing because it allows marketers to make decisions and allocate budgets based on measurable outcomes.
Booking APIs that are changing where and how consumers book travel. They are also changing performance marketing for the entire travel industry.
For today’s roundup of performance marketing and digital marketing news, reports and insights, we found a few items to kick off the week.
Performance Horizon exhibited at the Great North East Tech Talent jobs and skills fair to educate talent on what it's like to work in performance marketing.
The Performance Horizon team celebrated achievement and innovation alongside other industry leaders at the annual Performance Marketing Awards in London.
The marketing department is rapidly shifting from cost to profit center, and performance marketing is fast becoming the priority.
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